Property Management Marketing Procedures


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Procedures in Marketing Your Property...
Jackson Hole is a very competitive market in regards to real estate, property rentals, lodging and reservations. Every day more competitors come on the scene trying to take advantage of the brand name in Jackson Hole, Wyoming. So we are going to share with you the marketing procedures that we practice and why we feel that these procedures gives us a competitive edge over all of our competitors.

Market trends can be a difficult thing to monitor, but through our web traffic and ourdaily feedback, we have a great competitive edge that allows us to see in advance what to expect in the following weeks and months. Also by keeping up with statistics from past seasons we can adjust the prices of the properties to reflect the season and keep our properties rented as long and as often as possible.

Supply and Demand...
This supply and demand style has been a great success over the past year at increasing the gross rental income and rental occupancy rate on each of our owner’s properties. We charge less than the competition for a full 35% all-inclusive management fee for our property management contract, and the owner collects more revenue on thier investment.

We control numerous different web domains online, and through the strategic placement of these websites we are able to direct targeted traffic to our call center, Jackson Hole Reservations. This company is a partner with both our real estate and property management divisions and is very unique in that it is an internet driven company that handles thousands of reservation requests monthly for visitors coming to Jackson Hole.

Our primary web domain is found at jacksonhole.net and through this website you will find access to all of our other sites and programs. Every day the reservation leads that are generated through this site are monitored by our reservations call center. There, an agent will receive the information of what a client is looking for and can help you to find the perfect Jackson Hole getaway accommodations. Our reservation agents work with the customers and discover areas in which we can improve our website, giving us the chance to be constantly improving to bring our clients what they want.

Online Web Development...
We have created websites that hold all of the different individual properties that are in our listings. Here is a list of our websites that you will find the properties; Rental Condos, Rental Homes, Condominiums and Reservations. We also have specific development pages designed for Granite Ridge Townhomes, Moose Creek Condominiums, and Nez Perce condominiums and our web development team is working to add more specific condominium development sites to our list of growing individual showcase properties.

These top ranked websites give us the opportunity to provide maximum exposure to our rental property listings. Our pages contain the property descriptions, pricing and photo galleries of each property. We also show the different promotional packages that are available.

To be able to maintain our competitive edge we are constantly improving our websites with user friendliness and new styles to make things easier for our clients and leads. We are also planning to bring in more web products that can help our customers find what they need for a full vacation as well as understanding our rental properties.

Our creative and successful websites allow our property owners to see their properties and feel the importance of their investment property as well as allow our guests a chance to know everything they need to about they vacation rental that they are booking.

We control numerous different web domains, and through the strategic placement of these websites we are able to direct the daily influx of online traffic and reservation requests to our call center, Jackson Hole Reservations. This company is a direct partner with our real estate division and is very unique in that it is an internet driven company that handles hundreds of thousands of reservations and requests for people coming to Jackson Hole every year.

Packages and Deals...
We also offer many packages and special deals that can compensate for adverse weather and tourism factors. If there is a lack of snow in the spring we can adjust the pricing and create a package extremely quickly to book the property. This is also true if the properties become high demand at a particular time, we can easily adjust the prices to increase the revenue for the property owner.

Website & Online Presence...
Giving information about Jackson Hole and showing all of the different activities available are a huge advantage to our Reservations department. Potential guests can plan their whole trip through our reservations company, after checking out all the information on our website.

With the vast amount of rental condos, rental homes, condominiums, lodges and town homes that are a part of our property management listings it is important that we continue to invest in our web development. Especially because guests are becoming very careful in choosing the right vacation accommodation and they need assurance that the property is in good condition. Through our web pages and our reservation agents we can confidently give this assurance to them...